If you’re a financial planner or professional, starting a podcast can be a huge marketing boon for your business.
🎙️In this part 2 of my video on why podcasting, I talk about why your podcast DOES NOT have to just be about finances or investing, and how it can help you attract a new higher echelon of clientele and followers.
Additionally, here are some of the benefits of starting a podcast you’ll enjoy as a financial planner or any professional:
✅ Enhanced Reach:
Podcasting provides a platform to reach a broader audience beyond traditional marketing channels, tapping into exponentially more potential clients.
✅ By sharing valuable insights, financial planners can position themselves as thought leaders in their niche, fostering trust and credibility among listeners.
✅ Personal Connection:
Podcasts offer a unique avenue for building personal connections with listeners, fostering a sense of familiarity and trust that can translate into client relationships.
✅ Diversified Content:
Financial planners can create diverse content formats, including interviews, educational segments, and market updates, catering to varied listener preferences and interests.
✅ Marketing Magnet:
Podcasts serve as a powerful marketing tool, driving inbound leads as listeners seek out further advice and services from the host.
The best part is that a podcast doesn’t need to cost much nor will it take more than one hour or so of your time per month (with a little help).
So, contact me if you’d like to talk more about the possibility of starting a podcast for your business. And remember that these are things your competitors AREN’T doing!*
*Yet!
In service,
Norm Schriever
7th Wave Media